Samsara Inc. (NYSE:IOT) is a San Francisco–based technology company that has quickly established itself as the pioneer of the Connected Operations® Platform, a system designed to digitize and modernize the world’s physical operations. Founded in 2015 by Sanjit Biswas and John Bicket, the same team that previously co-founded the successful networking company Meraki, Samsara was built with the vision of bringing real-time visibility, actionable insights, and artificial intelligence to industries that traditionally lagged behind in digital transformation. By integrating Internet of Things (IoT) hardware with cloud-based software, Samsara provides organizations with the tools they need to enhance efficiency, improve safety, and reduce costs across diverse and complex operations.
At the core of Samsara’s business is its ability to collect and process massive amounts of operational data through IoT gateways, sensors, dashcams, and asset tags deployed across customer fleets, job sites, and equipment. This proprietary data infrastructure has scaled rapidly, with the company now processing nearly 20 trillion data points annually. Unlike traditional enterprise software companies, Samsara’s unique dataset is not available on the open internet, giving it a significant competitive advantage. By combining this data with machine learning and AI-powered features, Samsara enables customers to unlock insights in areas like fleet management, worker safety, route optimization, preventative maintenance, and environmental monitoring.
The company’s platform has seen widespread adoption across industries such as transportation, logistics, construction, energy, manufacturing, agriculture, and public sector operations. Its customers include some of the largest and most recognizable organizations in the world, ranging from airlines and industrial manufacturers to retailers and government entities. Samsara’s ability to deliver measurable ROI, such as millions in annual savings from reduced maintenance costs and improved route efficiency, has driven strong retention rates and accelerated customer expansion. With annual recurring revenue surpassing $1.6 billion and large enterprise customers accounting for the majority of its revenue, Samsara has proven its ability to scale globally while maintaining a high-growth trajectory.
Samsara’s success is also tied to its culture of continuous innovation. The company regularly launches new features and solutions that respond directly to the needs of frontline workers and operations managers. From AI-powered multicam dashcams that eliminate blind spots to commercial navigation systems tailored for large vehicles, Samsara’s expanding product portfolio demonstrates its commitment to improving safety and productivity in the real world. Its open ecosystem, which includes more than 350 integrations with other enterprise platforms, ensures that customers can seamlessly embed Samsara into their existing operations. This flexibility, combined with the company’s focus on long-term partnerships, makes its platform increasingly sticky and mission-critical for its clients.
As the global economy continues to prioritize efficiency, sustainability, and digital transformation, Samsara is uniquely positioned to benefit from these megatrends. With deep expertise in IoT, a massive proprietary dataset, and a proven track record of delivering real customer impact, the company has emerged as a market leader in the digitization of physical operations. Backed by its founders’ history of entrepreneurial success, strong financial momentum, and a rapidly growing customer base, Samsara Inc. stands at the forefront of the industrial IoT revolution, with the potential to shape the future of how organizations operate worldwide.
Samsara Inc. Extends Its Market Leadership With Record Growth and Expanding ARR
Samsara Inc., the pioneer of the Connected Operations® Platform, continues to redefine how physical operations are digitized, managed, and optimized. The company’s latest second-quarter fiscal 2026 results demonstrate not only accelerating financial momentum but also a strong validation of its strategy to partner with the world’s most complex and large-scale operations organizations. With annual recurring revenue (ARR) reaching $1.6 billion, up 30% year-over-year, Samsara has cemented itself as one of the fastest-growing leaders in the industrial Internet of Things (IoT) space. The record addition of 17 customers with more than $1 million in ARR further underscores its growing penetration into the enterprise market, where demand for operational intelligence and automation is rapidly increasing.
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Strength in Large Customer Adoption: Driving Long-Term Revenue Visibility
A key bullish factor for Samsara is its accelerating traction among large-scale customers. By the close of Q2, customers generating $100,000 or more in ARR contributed nearly $1 billion, or 59% of total ARR, a significant signal of durable enterprise-level adoption. Meanwhile, customers spending over $1 million annually now represent more than 20% of Samsara’s ARR, highlighting its success in deepening wallet share and expanding beyond pilot projects into full-scale, mission-critical deployments.
High-profile customer wins included Alaska Airlines, the fifth largest airline in the United States, SRM Concrete, the country’s largest ready-mix concrete provider, and Bonnie Plants, the largest national grower and distributor of vegetable and herb plants. Samsara also signed a deal with a Fortune 1000 rental equipment company that operates over 600 branches across North America, a testament to the platform’s scalability and versatility. These enterprise partnerships create long-term revenue visibility and lay the groundwork for additional upselling of Samsara’s expanding product suite.
Proprietary Data Advantage and Expanding Connected Operations Dataset
Samsara’s bullish case is further strengthened by its creation of one of the world’s largest proprietary datasets for connected operations. Unlike consumer internet companies that rely on open web data, Samsara generates unique data assets directly from the IoT gateways and sensors deployed across customer fleets, equipment, and job sites. This proprietary moat is growing rapidly, with the platform now processing nearly 20 trillion data points annually, representing more than 50% year-over-year growth.
Other key metrics illustrate the platform’s scale: over 90 billion miles traveled annually, 300 million workflows digitized each year, and 350 partner integrations, making Samsara’s open ecosystem one of the broadest in the market. Large customers use an average of six integrations, demonstrating the platform’s stickiness and ability to fit into diverse enterprise workflows. This expanding dataset not only creates a powerful competitive barrier but also fuels Samsara’s artificial intelligence and machine learning capabilities, ensuring continuous product improvements.
AI-Powered Innovations Expand Samsara’s Value Proposition
At its Beyond conference, Samsara unveiled a record number of new AI-driven features designed to enhance safety, efficiency, and worker protection. The introduction of AI Multicam offers 360-degree HD video coverage, eliminating blind spots and proactively detecting risks for fleets. Driver and Vehicle Qualifications simplifies compliance management, while Route Planning reduces mileage, vehicle use, and wasted driver time.
Samsara also introduced Tank Level Monitoring to track fill levels of liquids, gases, or solids, and Commercial Navigation tailored for large vehicle constraints, ensuring safer and more efficient routing. Worker safety tools now include proactive alerts, SOS communication, and real-time monitoring, while Asset Maintenance solutions help customers minimize downtime and reduce maintenance costs. Together, these AI-powered innovations expand Samsara’s platform beyond visibility and into predictive and proactive operations management, further deepening customer reliance on its ecosystem.
Real Customer Impact Validates ROI and Stickiness
Samsara’s bullish story is not just about growth metrics—it is about measurable customer impact that drives long-term adoption. Maxim Crane Works, a leading crane rental company in the U.S., reported saving $13 million in maintenance costs in one year after adopting Samsara’s proactive maintenance solutions. Similarly, Mohawk Industries, the world’s largest flooring manufacturer, cut mileage by 25% through Samsara’s routing optimization, resulting in $7.75 million in annual savings. These tangible ROI examples underscore why large enterprises continue to scale their usage of Samsara products, validating the company’s ability to deliver not just efficiency but also significant cost savings.
Financial Resilience and Expanding Profitability Path
Beyond top-line growth, Samsara’s Q2 FY2026 results highlight a balanced approach to scaling with efficiency. With ARR climbing to $1.6 billion, the company continues to deliver high-margin subscription revenue while maintaining operational discipline. The increasing contribution of large customers, combined with high retention rates, supports durable revenue expansion and margin leverage over time. Samsara’s business model, which combines hardware-enabled IoT devices with recurring cloud-based subscriptions, provides strong visibility and resilience even in challenging macroeconomic environments.
Why Samsara Represents a Compelling Bullish Opportunity
The bullish thesis for Samsara rests on several powerful pillars: consistent 30% revenue growth, accelerating enterprise adoption, unique proprietary datasets, and expanding AI-driven innovation that directly enhances safety and efficiency for physical operations. The record addition of million-dollar ARR customers, coupled with measurable customer ROI stories, illustrates the platform’s strategic importance and long-term stickiness.
With ARR at $1.6 billion, 59% of revenue now sourced from large customers, and a rapidly growing AI-powered product portfolio, Samsara is well-positioned to capture a disproportionate share of the industrial IoT market. Its proprietary dataset of 20 trillion data points, combined with real-world customer savings in the millions, sets it apart from competitors and establishes a durable moat. For investors, Samsara Inc. offers a rare combination of high growth, expanding profitability, and long-term market leadership, making it one of the most compelling technology stocks to watch.
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